Dan Alderman VP, Client Services – Long Form

Dan is a DRTV veteran with over 15 years of experience. As the go-to person for some of Euro RSCG Edge’s biggest and most successful clients, including Body by Jake, Euro Pro, and DirectBuy, Dan knows how to build DRTV campaigns that get results. “My philosophy is to spend my clients’ money like it’s my own,” he says. “It’s my job to invest their money wisely.”

Dan’s career in client services began when he worked as an account executive for the St. Petersburg Times while still in college at the University of Florida. He then moved to the creative world taking a position as a retail copywriter for United Merchandising Corp. But his passion for account management eventually led him back to the client services side at Euro RSCG Edge, where he has worked for more than a decade.

Dan’s strong work ethic and steadfast drive are rooted in the philosophies he was taught at an early age. “I’m always striving to be the best I can be,” he says. “And to give our clients the very best, too.”